Interior Previs Process

On January 28, 2014 by jw

The previs process is a great way to experiment, refine, and finalize a design before moving into production. Here is an example project where a client would like to add features to an interior pillar including a custom made light up marquee.

Client provides reference photos of their design ideas. In this example the client would like the marquee to read “J&J Bike Shop”



Photo of the design space is provided. Could be a simple iPhone photo like this one:

2014-01-11 15.04


First 2d sketches are drafted to figure out the basic shapes and lettering. This step is usually 1-3 hours.



Then modeling, lighting, and basic clay texturing is created. Depending on the complexity of the model, this step is usually 2-6 hours. This example took 3 hours. At this point the client has a great visual aid of the shape, scale, and feel of the design in their environment. Changes to all details in the design can be made at this stage to really dial in exactly what the client wants in the final product.



Once the clay shaded model is approved, texturing and coloring can be added to polish the previs. Depending on the complexity this can take anywhere from 2-6 hours. This example took 2 hours to texture and color.


Addition details can be added to the space to previs virtually anything the client can imagine.




Here a few more examples of interior previs projects:







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